Enos Masinde

Enos Masinde

Founder of Reality Cheque for Startups  (www.realitycheque.co.ke) and Author of Strechpad, Startup Playbook

For more than ten years Enos has  interacted and studied startups in various fields with an aim of uncovering what matters the most to startups success in Africa. Founding Mass Inspire (massinspire.com) in 2007 became a starting point to practically understand cultural and social challenges that affect startups. In 2010, he  went through entrepreneurship training (Creative Entrepreneurship project) by British Council. In 2011, he became a facilitator for the Creative Entrepreneurship Project after going through Training of Trainers course and Creativity and Innovation Course by British Council. He has worked with a team from the Godown Art Centre, British Council, Swedish Institute to develop a curriculum for creative entrepreneurship.

He joined Strathmore University’s Incubation Centre in 2012 as a startup Consultant where he mentored, trained and coached over 150 startups in various fields through startup programs like Safaricom App Wiz Challenge, The Strathmore-Waterloo Agribusiness Challenge, The World Bank Negawatt Challenge, Standard Chartered Women in Tech, Pangea Accelerator, Safaricom Foundation Tech for Good, among others. He has worked with UK Government and British High Commission on the Go Global Africa 2019 Tech Hub Network in Kenya.

Other Achievements

Internet of Things  (Massachusetts Institute of Technology), MSc (Salford University) Design Thinking consultant, Infographic Design Consultant at World Bank Group. Advisory Board Member and Industry Lead at Living Lab (University of Nairobi co-creation lab – Doing Business in Africa; Learning Journey). Product Design and entrepreneurship part time lecturer at University of Nairobi. Brand Identity consultant at Strathmore University, Kenya Climate Innovation Center and Konza Technopolis. Mentor and coach at C4D Lab (Startups and Innovation Lab at University of Nairobi), Tech Bridge Incubation Centre, Machakos and Meru University Innovation centers. Organizing committee member for Nairobi Innovation Week. Trained startups on customer validation as well as challenges and opportunities at the UNCTAD e-trade for all; ecommerce week. Founder; Reality Cheque (Help startups and businesses understand the untold realities about starting small and growing into a unicorn)